We’re thrilled to see the ongoing success of this campaign we originally developed back in 2014 for the Victorian Department of Health to encourage people to #havetheconversation around advance care planning.

Working with the Western Australia Department of Health, in partnership with the Victorian Department of Health, we have just developed a co-branded version of the ‘Have The Conversation’ campaign, which will now be implemented in both Victoria and Western Australia.

We produced 22x language variants of the campaign video, including Afrikaans, Arabic, Croation, Dutch, English, French, German, Greek, Hindi, Indonesian, Italian, Macedonian, Malay, Polish, Punjabi, Serbian, Mandarin, Spanish, Tagalog, Cantonese, Turkish and Vietnamese.

The campaign will continue to serve as a valuable communication tool for both state health departments and health care providers, to encourage people to have conversations with loved ones and health professionals around their future health, to plan for what they would or would not want, if they become unable to make or communicate their own preferences.

All 22 language variants of the video are available here

For more information on Advance Care Planning:

Victoria Department of Health
https://www.betterhealth.vic.gov.au/havetheconversation

Western Australia Department of Health
https://healthywa.wa.gov.au/Articles/A_E/Advance-care-planning

Client: Victoria Department of Health and Human Services and Western Australia Department of Health

Producer:
Ryan Blair

Luminaire Pictures provided:

• Development of campaign tagline ‘Have the Conversation’, implemented across all campaign collateral

• Development of animated campaign video used at DHHS ministerial launch event, published online by Victoria Department of Health and Human Services and Western Australia Department of Health and distributed to healthcare providers across Victoria and Western Australia

• Translation into 22 language variants

• Campaign banners, posters and looping photo video for the ministerial launch event