Adidas: Australian Open Video Content

We shot and edited more than two hundred videos for Adidas which screened at the Australian Open tennis tournament in Melbourne.

A pleasure working with the team at agency Not So Normal, Adidas Australia and their brand ambassadors Ellyse Perry, Morgan Mitchell, DJ Tigerlily, Mimi Elashiry and Beau Ryan.

Here’s a selection from more than 200 videos we created for the campaign:

Morgan Mitchell

How do you use your influence in sport to empower the new generation of female athletes?

Ellyse Perry

What is your approach to leadership in womens sport?

Mimi Elashiry

What advice would you give to young women?

DJ Tigerlily

What advice would you give to young women on social media?

Client: Adidas Australia
Adidas Australia Australian Open Video Content
Genre: Branded sport video content

Agency: Not So Normal
Agency Producer: Zoe Carr
DOP: Ryan Blair
AC & Second Camera: Redmond Stevenson
Editor: Ryan Blair, Redmond Stevenson and Carla Reid

Camera: RED
Lens: Sigma Art & Canon L Series

Luminaire Pictures provided:
• Camera crew including DOP and AC/2nd Camera
• Camera equipment including 2x RED camera kits, lens kit and lighting
• Post production including editing, colour grading, sound mix and mastering
• Music search and licensing